TV-MA
2022
Documentaries
Health
The Hard Sell
Season 1, Episode 2
: The marketing team grapples with the toughest promotional campaign in history. How do you sell an erection drug without bringing down the reputation of a conservative company in a storm of controversy?
Plans start at $10.99/month.
About the Series
Viagra: The Little Blue Pill That Changed the World
The untold story of a blue pill that changed the world. Discovered by accident, developed against all odds, marketed like no drug in history and unleashed into a tidal wave of controversy, Viagra rewrote the playbook of big pharma and changed sex forever.
SEASON EPISODES FROM EXISTING SERIES ENDPOINT
Episodes
1. The Hard Science
A team is on the verge of shutting down a failed heart medication drug trial when a few subjects report a very unusual side effect.
2. The Hard Sell
How do you sell an erection drug without bringing down the reputation of a conservative company in a storm of controversy?
3. The Hard Truth
Viagra is released to a wave of hysteria, headlines and huge sales. But now, the carefully crafted marketing message is out of the team's hands.
SEASON EPISODES FROM NEW GETSEASON ENDPOINT
Episodes
1. The Hard Science
A team is on the verge of shutting down a failed heart medication drug trial when a few subjects report a very unusual side effect.
2. The Hard Sell
How do you sell an erection drug without bringing down the reputation of a conservative company in a storm of controversy?
3. The Hard Truth
Viagra is released to a wave of hysteria, headlines and huge sales. But now, the carefully crafted marketing message is out of the team's hands.
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Season 1, Episode 2 - The Hard Sell
Starring:
David Brown, Ian Osterloh
Release Year:
2022
Rating Information:
TV-MA
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Plans start at $10.99/month.